Retail Brand Metrics for Smarter Decisions
Posted onIncrease your understanding of retail brand metrics through extensive data analysis on store chains and independent retailers.
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ESRI
Mobile Visitation Data for Shopping Centers
Posted onMobile Visitor data enable retail locations to make more informed decisions about marketing, tenant-mix, and overall strategy based on actual consumer behaviors.
DMM Data on the Esri ArcGIS geospatial platform
Posted onThe Directory of Major Malls (DMM) has partnered with Esri to deliver the extensive DMM database of 17,000+ US and Canadian shopping centers and 360k tenant locations as a feature service on the Esri ArcGIS platform.
This integration includes sophisticated trade area analytics derived from mobile device activity, providing detailed consumer profile demographics, segmentation, and cross-shopping metrics at the zip+4 and census block group levels.
