DMM’s strong strategic partnerships gives direct access to teams and information that drive greater levels of consumer activation, returns on investments and effective marketing spend.
While DMM integrations get you closer to a robust understanding of the retail players and customers, the next major step is to engage your targets with proven methods and measures.
Stop wasting money & time on anonymous leads that don’t produce. What you need is a full- service marketing execution plan that is unified across all channels which will increase the number of consumer activations and align your marketing efforts to the strategic activities that work.
By marrying your first-party data; Target consumer profiled derived from licensed DMM data; Claritas’ 8,000+ syndicated audiences; and 10,000+ demographic and behavioral attributes, optimized audience profiles can be created to connect the dots on both your CRM and prospect lists across email, social media, and/or display campaigns.