Retailers: Are you Targeting Boomers, Hispanics and millennials?
McKinsey says you Should
A recent report by McKinsey & Company, the global management consulting firm, says there are three demographic groups that retailers absolutely must be targeting: Baby Boomers, Hispanics and millennials. According to an article from Business Insider, McKinsey (which also recently reported on using big data to establish pricing), believes Boomers are “a source of big spending growth among several major categories, including food and housewares.” Retail spending by Hispanics, McKinsey predicts, will double in the next two years, and even though millennials can be “tricky for retailers” they are important because they “hang out with their friends, sip lattes and shop online – all at the same time.”
Motley Fool: Some Trends to Watch
(hint: “Shoppable Windows”)
Investor news website, The Motley Fool, recently posted a short slide show detailing the top the tech trends in retail. So what if Amazon had quarterly sales of $19.74 billion in the first quarter. Motley's article cites attempts by three brick and mortar retailers to keep shoppers in-store and making purchase there. From the use of mobile technology by Wal-Mart and Starbucks, to the deployment of Apple's iBeacon by Macy's, to Kate Spade's test of digital “shoppable windows,” old-fashioned methods alone aren't going to topple internet giants from their perches. For just the slide show, click here.
South Bend Building Boom Begins
Not far from the University of Notre Dame, the Saint Joseph Regional Medical Center and University Park Mall, hundreds of millions of dollars are being poured into the infrastructure over the next 20 years in order to “lure new dining and shopping outlets for consumers across the region, in addition to housing and office space.” That's according to the South Bend Tribune, which reports that Mishawka city officials expect the project to “create hundreds of jobs over time and further solidify northern Mishawaka as a regional commercial hub.” With more than a hint of optimism, those involved with the project are confident that what is being built is in demand, making “the entire region a larger and larger destination for shopping, dining and other business.”
DMM is at the ESRI Business Summit!
DMM has been invited to exhibit at this month's ESRI Business Summit, where attendees can learn the latest about location analytics and geographic information systems (GIS). The summit is being held July 12-15 in San Diego. If you will be there, come visit us at our sponsor table (B109) during the Business Summit Social/Expo from 5-8pm on the 15th.
Spotlight Listing: Legends Outlet Kansas City, Kansas City, KS