Mobile Visitation Data for Shopping Centers
Posted onMobile Visitor data enable retail locations to make more informed decisions about marketing, tenant-mix, and overall strategy based on actual consumer behaviors.
Mobile Visitor data enable retail locations to make more informed decisions about marketing, tenant-mix, and overall strategy based on actual consumer behaviors.
The Directory of Major Malls (DMM) has partnered with Esri to deliver the extensive DMM database of 17,000+ US and Canadian shopping centers and 360k tenant locations as a feature service on the Esri ArcGIS platform.
This integration includes sophisticated trade area analytics derived from mobile device activity, providing detailed consumer profile demographics, segmentation, and cross-shopping metrics at the zip+4 and census block group levels.
The Importance of Data-Driven QSR Site Selection underscores the shift from traditional methods of site selection to leveraging comprehensive, integrated data for smarter decision-making. Quick Service Restaurants (QSRs) are increasingly relying on advanced tools and datasets—like shopping center feature data, visitor traffic analytics, and enhanced demographic insights—to minimize risk, identify growth opportunities, and optimize new locations. This approach not only helps uncover hidden opportunities but also ensures alignment with target customer profiles, enabling QSRs to thrive in a competitive landscape .
The price you pay to acquire a retail asset is one of the most critical factors in determining how much the investment will ultimately return to you. Guest contributors Jack Nugent of Newmark and Rudolph Milian of Woodcliff Woodcliff Realty Advisors provide expert insight on navigating this process to make the best deal possible.
Q2-2024 mobile analytics data release, geofence accuracy, the latest DMM dataset metrics, and the spotlight is on Chino Spectrum Town Center.
Q2-2024 Mobile metrics for U.S. major shopping centers and malls are now available from DMM / ShoppingCenters.com.
Notable mobile activity shifts this quarter: Top 10 increases for mobile activity by Qtr. range 71% to 199% ;
Biggest decrease in mobile activity by Qtr: range -25% to -34%; Average miles traveled to center by a visitor: 11.35
PwP Defined: Precision with Privacy is a monthly, spatially anonymized dataset containing the most representative residential points of mobile devices in the United States which can be coupled with various […]
Q1-2024 Mobile metrics for U.S. major shopping centers and malls are now available from DMM / ShoppingCenters.com.
Notable mobile activity shifts this quarter: Top 10 increases for mobile activity by Qtr. range 74% to 113% ;
Biggest decrease in mobile activity by Qtr: range -50% to -47%.
Access trade area analytics, mobile visitor traffic metrics, anchor store status & metrics along with detailed shopping center property and complete tenant list and retail chain metrics at ShoppingCenters.com / Directory of Major Malls
Access trade area analytics, mobile visitor traffic metrics, anchor store status & metrics along with detailed shopping center property and complete tenant list and retail chain metrics at ShoppingCenters.com / Directory of Major Malls
Retail Chain Type Metrics identify the balance of National, Regional and Independent retail tenants for every property accessed via ShoppingCenters.com and tenant lists available through custom dataset licensing. Retail Chain […]
This holiday season, shoppers have replaced concerns about Covid with concerns about inflation and inventory. And in spite of this, most analysts are predicting a modest increase over 2021 holiday sales.