2011, Directory of Major Malls products just released.



Directory of Major Malls…because it really

is about location.


2011, Directory of Major Malls
products just released.

Reporting On
Over 7,100 major Shopping Centers and Malls In US And Canada


NYACK, New York
(January 20, 2011)  The Directory of Major Malls has already
started shipping and providing online access to its 2011 data and products.  An aggressive research effort taken on by the
research team at Directory of Major Malls over the past 12 months propelled the
inventory of detailed listings to over 7,100 major shopping center and mall records
and 290,000 store locations. The addition of over 1,190 listings is a 20%
increase and coverage of 3.3 billion square feet of major shopping center and
mall retail space in the US and Canada.

An important point to highlight in the Directory of Major
Malls coverage is the effort toward continuous coverage of major future and
proposed retail projects. Over 450 planned/future shopping center and mall
locations are included in the comprehensive 2011 Directory of Major Malls
dataset. Coverage of these proposed centers totals out to over 248 million
square feet of future retail space with an emphasis on the retail shopping centers
classified as Lifestyle/Specialty/ Mixed-Use.

In addition to efforts to expand the coverage of listings
for major shopping centers and mall with approximately 200,000 sqft of gross leasable
retail area, the DMM team has further increased the level of inclusion of
site/leasing plans as additional insight into the physical configuration of the
centers.  Currently almost 50% of the
listings include a site/leasing plan image of a level of the shopping center.

Additionally the 54 full-color metro area maps, a mainstay
of the DMM products, have been further enhanced to show Urbanized Area imaging within
the highlighted metro market areas and the locations of over 2,600 of the major
centers pinpointed on the maps.  The longitude/latitude
coordinates used to determine the locations of the centers are manually
verified for these locations as well as the complete dataset of all listings in
the Directory of Major Malls products. 
These coordinates are available as an add-on dataset in the Directory of
Major Malls  semi-annual CD release as well
as within custom licensed dataset used for integration in third-party GIS/mapping
and analytics applications.

Another supplemental dataset for the Directory of Major
Malls products is the Trend Demographic add-on dataset creating in
partnership with Scan/US of Santa
Monica, CA. This add-on component is available as both
searchable and informative data fields portraying the four trend variables for
5, 10 and 20 mile radii around each of the US shopping centers in the DMM database.
Access to this valuable component is available within the recently redesigned online
subscription site at https://shoppingcenters.com,
the Directory on Computer CD releases as well as custom dataset licensing.

“With over 30 years of active participation in the industry
as a dependable source, the Directory of Major Malls products continue as the leading
source of this specialized data to the shopping center, retail and financial industries.”
said Publisher Tama J. Shor. “Our research team has continued to maintain the
highest level of accuracy with our existing inventory of listings as well as
continually increasing our coverage.”

“In these turbulent times for the retail industry,” she
continues, “it’s even more urgent that a source such as DMM is available to
provide retail real estate professionals and the financial industry with
accurate, current information.  With
monthly updates to our online subscription site, Directory of Major Malls on
the Web
and the semi-annual releases of our licensed datasets and CD
product, we’re doing just that. Our daily mission is to identify and capture
the ongoing ownership and personnel changes, store openings and closings, along
with any new and redevelopment project activities.”

Shor continues, “30+ years ago when the Directory was first
developed, it was at a time when major enclosed mall development was in the
early stages and the focus of many retail projects. All this time, we’ve maintained
ringside seats and have watched shopping centers grow and transform several
times over.  The diversity in the types
of retail complexes that now comprise this dominant part of the retail
community is just amazing.”

“Each listing of the 7,100 included in the Directory of
Major Malls products is comprised of a variety of details with regard to
location, demographics, physical features, a categorized tenants list and
contact details in the areas of 
development, leasing, marketing and management. At this point in time,
our brand name is a bit misleading in the sense that well over 50% of our
listings are not enclosed malls as our name portrays but in reality the
majority of our major shopping center listings are open-air in design and fall
into a variety of classifications such as community, power and lifestyle/specialty
and value-retail centers,” Shor pointed out. “There’s also an increasing number
of projects that are planned mixed-use communities that have included a
relevant amount of retail space mixed in with residential, office,
entertainment and hotel space,” said Shor.

“We’re quite proud of the achievements of our research team
and the longevity of Directory of Major Malls as a significant source to the
industry for such an extended period of time. Our customer base covers any and
all professionals involved in some aspect of the shopping center industry
whether it be retail leasing teams, financial investors, development and management
sector as well as firms involved in research, design, promotion, marketing and
supplier end of the industry.  We’ll
continue to be a dependable resource and look forward to expanding our coverage
and expanding our partnerships to increase the exposure of the DMM dataset as
an important element for retail analysis.” Shor added.


Directory of Major Malls, Inc. is based in Nyack, NY.
It continues to be the leading source of detailed information on the major
enclosed malls, open-air shopping centers, and lifestyle/specialty centers for
over 30 years. DMM is used by retail real estate professionals, development and
management companies, brokers and financial investment firms, service and
supply companies, and government and academic research institutes.


The 2011 products include over 7,100 major shopping center
and mall listings, 290,000+ tenant location,3,300+ site/leasing plans, 54 full-color metro area maps and
the portfolios of the Top 50 Owner/Developer and Management companies which
control over 70% of the industry.

The Directory of Major Malls data is available in our suite
of standard products including subscription based on-line and “pay per record” access,
on a semi-annually released CD, a hard copy 2,300 page print directory and through
individual dataset licensing and a network of resellers. Details of Directory of Major Malls may be found at

For further formation, contact : Tama J. Shor, Publisher at P.O. Box 837, Nyack,
NY 10960,
phone: (845) 348-7000, Ext. 200, or email: publisher@shoppingcenters.com



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