Directory of Major Malls
Directory of Major Malls

DMM Retail Industry e-News Issue #241

Making Heads AND Tails Over CAM and Taxes… CRC to Aggressively Pursue Open-air Retail Properties… Harvard Recommends Using Data Analytics

heads or tailsMaking Heads AND Tails Over CAM and Taxes

At some point you’ve probably run into the issue of taxes and CAM (Common Area Maintenance) charges. Your friends at DMM recently picked the big brains of retail industry leasing experts Jack Nugent of Meridian Realty Consultants and Rudolph E. Milian of Woodcliff Realty Advisors, LLC. CAM and taxes vary widely from shopping center to shopping center, even properties that are close together and similar in size. Rates can even vary wildly within a single shopping center.

How can you navigate this minefield during the leasing process? A single adjustment in language can mean thousands of dollars SPENT or SAVED. Click here for their expert analysis found exclusively on the DMM website. Then if you have any questions, feel free to contact us!

open-air retailCRC: “We Intend to Aggressively Pursue Open-air Retail Properties”

Looks like Continental Realty Corporation is getting ready to go on a shopping center spree. The Baltimore-based real estate investment and management company recently closed its Continental Realty Opportunistic Retail Fund I, which was formed to target and create a portfolio of retail properties throughout the U.S. In a recent article on Real Estate Weekly’s website, JM Schapiro, CEO of CRC, said, “Having invested in shopping centers since 1979, we know that using our vertically integrated platform, along with our commitment to cutting-edge data sources, deep understanding of the retail industry and long-term relationships in the market will present an extraordinary opportunity in coming years to invest in quality retail real estate that will deliver strong returns.”

data analyticsHarvard Says, “Hey, Retail, Start Using Data Analytics!”

Data can be frightening. Data can be daunting. But data can also be your friend, particularly when applied properly. In a recent article on data usage by retail, the folks at Harvard Business Review suggested retailers that have implemented advanced analytics are more successful. While corporate culture and technology can get in the way, the article suggests retail executives want to dive deeper into analytics, but fear they might lack “the tools to convert that data into actionable knowledge.” You don’t need to have that fear with DMM’s data. Our tools are readily available for you to move bravely into an analytical, data-driven future. More insight about the value of integrating DMM data into your analytics platform can be found here.

Spotlight on a Top 10 Growth Market Center:
Sparks Galleria


Sparks Galleria
Pyramid Hwy. & Disc Dr.
Sparks, NV 89436

Kidder Mathews


Gross Leaseable Retail Area
633,498 sq. ft.

Year Opened


Retailers Include
Costco, Fitness Connection, Marshalls/HomeGoods, Office Depot, Sprouts Farmers Market, The Home Depot, Port of Subs, Starbucks, KAY Jewelers, SalonCentric, GNC, GameStop, Massage Envy, Omni Chiropractic

Sparks GalleriaAccording to the trade area analysis available on

  • Primary Market Population: 138,239
  • Average Household Income: $96,339
  • Number of Households: 52,584
  • Average Shopper Age: 38.8
  • Projected Five-year Income Growth: 17.2%

Two of the Top 5 PRIZM® consumer segments at Sparks Galleria include: Country Squires: (age 45-64, they own an Acura, eat at Qdoba, and they’ve spent over $500 on sports equipment in past year) and Middleburg Managers: (age <55, they own a Honda, enjoy snowboarding, they’re planning a ski vacation and listen to album-oriented rock). More details on segmentation can be found here.

spotlight trade area mapClick Image to View Larger

Asset Valuations & Private Equity
Investment Analytics Made Easy

tenant filterFinancial Consultancies, Hedge Funds and Private Equity firms can rapidly update quarterly financial reports for REIT portfolios with the data from DMM.

DMM gathers and maintains more than 100 key performance indicators of an owner portfolio and the associated retail tenants so investors can make more robust assessments of the relationships between brand assets, the portfolio’s strength and growth potential.

These measurements are the baseline drivers for informative executive recommendations and financial decisions that maximize return on investment.

DMM’s data can play a vital role in assisting you to:
  • Compare Asset Portfolios for Valuation Analyses
  • Cross-Reference Retail Tenant Mix & Access Saturation of Chains
  • Assess True Retail Trade Areas to Identify Growth Opportunities
  • Evaluate the Impact of Customer Profiles & Demographics

Contact us today for more details and to request a trial access account on!

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