Enhanced Trend Demographics / Geocodes

Primary Demographic Trend Variables

1. Average Household Income
2. Population
3. Number of Households
4. Median Age

Cross referenced with valuable shopping Center/Mall locations, creates "1" powerful set of data.

The Latest Trend Demographic databases have been cross referenced with the exact location of the individual U.S. shopping center/mall locations and aggregated to create our enhanced demographics data. These Buffer Zones reflect demographic data for 5, 10 and 20-miles around each individual U.S. shopping center/mall location in the DIRECTORY OF MAJOR MALLS products. The data source for the Trend Demographic Variables for: Number of Households, Average Household Income, Population, and Median Age is ESRI, one of the leading demographic providers in the GIS industry. These demographics trends are based upon small area estimates and projections from the professionally tailored demographers of AGS and their associate research firms. Combine Our Shopping Center/Mall Point File with Your In-House Mapping Software.

• Create thematic maps based upon our shopping center/mall data
• Useful for market penetration analysis
• Analyze the competition by combining data with our store file
• Combine sales data to create maps based upon performance
• Locate new markets
• Apply additional demographics and data to review existing markets

The implementation of mapping software and the DIRECTORY OF MAJOR MALLS® point file (geocodes) will allow more efficient analysis of the locations when combined with additional demographic, geographic, sales and market information. Visual identification through mapping assists in the effective identification of sites in relation to their proximity to main highways, waterways, MSA's, other shopping centers, etc. Additional demographic information integrated into your system will enhance your knowledge in the areas of: customer profiling, sales distributions, housing, business locations, populations, etc. Our GIS professionals can assist you in the allocation of any additional demographic tools and/or databases you may need to enhance and advance your market strategy and analysis.